Golf Business Forum


EMG was engaged to design a conference and exhibition – connecting the industry with leaders and business operators and owners to discuss and develop innovating thinking, critical to the growth of golf.

Over a full weekend, held at the Melbourne Park Function Centre, EMG created a conference and exhibition that celebrated golf. A game that is cherished by the passionate guests in attendance, we wanted to create an immersive exhibition and conference experience that excited the 200 delegates who attended.

EMG developed full branding for the event and exhibition, an app for managing name badges and exhibitor information as well as complete end to end event management. Integration of 55” digital advertising kiosks for every exhibitor created a seamless and user friendly experience for this inaugural conference, and the guest experience was at the forefront when designing this event. MC Brodie Harper beautifully managed the flow of presentations, and ensuring that guests left inspired, EMG also engaged adventurers Cas and Jonesy to deliver an impactful closing keynote.

Speaker Management

Event Design and Management

Registration and Logistics