Our thinking.

Design
EMG Team: Inside the mind of a designer

We asked our digital designer Joel to answer a few questions like: where do you find inspiration? "It can be anything, music, film, nature. Finding it is easy, acting on it is the hard part" - #Truth

Workplace
What is ‘VUCA’? - a military strategy for business leaders

In order to better deal with the turbulent world around us and the challenges that we face within business and in life, we often rely on existing ideas and tools to better manage our lives. In business, these challenges range from uncertainty of market, fake news, global financial state of flux and more recently ethics, trust, rapid tech and big data. It has been popular within the business world to look towards the military for answers and ideas around getting the best out of teams, dealing with crisis, leadership styles, daily rituals and even extracting the most out of your day by getting up at 4am. ‍But are these ideas really workable for the everyday person? I want to focus on one strategic framework in particular, called VUCA.

Workplace
EMG Conversations: Series One - Interview with Graeme Cowan

Graeme Cowan is a resilience expert, author, speaker and co-founder of the charity R U OK? In his earlier career Graeme worked in senior leadership positions with Johnson & Johnson, Pfizer, and AT Kearney. In 2000 he went through a 5 year episode of depression that his psychiatrist described as the worst he had ever treated. He emerged from this crisis with a different view about how we can increase our resilience, mood, and performance. He is described by the Australian Financial Review as a “workplace mental wellbeing expert”.

News
EMG Conversations Series One - Interview with Chris Helder Part One & Two

Chris Helder knows how to engage with people. His study of connection began when he was just 23 and straight out of university. As part of a two-year program Chris was sent to teach a class of 37 primary school kids in a Compton, California – a notorious ghetto in L.A – a place where teachers feared to teach. This formative experience shaped the direction of a long career as a speaker, connection expert and best-selling author.

News
EMG Culture: Mark Manson speaks at Business Chicks Melbourne

Some of our team attended the recent Melbourne Business Chicks event to hear from NY Times bestselling author of The Subtle Art of Not Giving a F*ck, blogger, and internet entrepreneur, Mark Manson. We have discussed and compiled four take aways from his insightful and hilarious presentation.

News
EMG Conversations: Series One - Interview with global futurist Chris Riddell Part Two

Here in Part Two of EMG Conversations, Peter Jack continues his rich conversation with global futurist, Chris Riddell, about the three global trends he has observed that we need to be aware of here in Australia, how businesses need to fail and leaders need to champion the importance of failure, and how to create incredible live experiences.

News
EMG Conversations: Series One - Interview with global futurist Chris Riddell Part One

Global futurist and keynote speaker Chris Riddell has been a longtime friend of EMG Events Agency - his epic intellect, talent for spotting patterns and trends paired with his ability to communicate complicated concepts to any audience has left attendees inspired and energised every time. Peter Jack talks to Chris Riddell about how he approaches his craft, the future of jobs, artificial intelligence and fear of tech, the trust economy crisis and how to connect humans better with good stories.

News
EMG Conversations: Interview Series One - Storytellers

EMG Conversations is a video interview series where founder and creative director, Peter Jack, talks to some of the most fascinating people in our industry. Series One we chat to three incredible storytellers.

Workplace
Why you are allowed to be yourself at work

For three years, the Harvard Business Review did research into the relationship between authenticity and effective leadership.

Design
EMG strategy and design: Rob Carlton

There are some clients that you just love to work with. Rob Carlton is one of those clients: creative, interested, engaging, passionate and collaborative.

Workplace
6 steps to avoid burnout: mindfulness for event managers

Working in any type of creative industry can be stressful – be it advertising, digital, design or event management. Since ideas and execution are never black and white – this type of work involves multi-tasking, anticipating client needs as well as interpreting ideas and requests – most of us experience a healthy dose of good stress.

Design
Design thinking: How to access flow and your highest potential

“We have very little success training people to be more creative. And there’s a pretty simple explanation for this failure: we’re trying to train a skill, but what we really need to be training is a state of mind.”

Events
Considering changing careers into event management? Here is what you need to know

Think you might like a job working in event management? Ready to leave your current career and transition to the world of parties, launches and gala dinners? Here is what you need to know before leaping into the world of event planning.

Design
Need design inspiration? 8 websites you need to read

In our industry, a lot of value is placed on the creative ideas and concepts that an agency can come up with to bring an idea to life. Often we focus solely on the destination – the event itself rather than the journey it took to get there.

Event technology
4 reasons why technology is changing the events industry

After many years in the post-GFC doldrums, the events industry is growing. Revenue has increased by 2.7% annually over the last five years to reach $4.4 billion in Australia, largely due to stable downstream demand for event production services, according to the Event Promotion and Management Services.

Event technology
5 awesome 3D projection mapping examples

Augmented reality, virtual reality, touch-based software, colour recognition and gesture recognition are all examples of what is often referred to as “immersive technology” – programs that allow us to have a deeper engagement with a brand, concept or message.

News
How Madonna taught me the value of time

Whilst driving to work the other day, the song Hung Up came on the radio and I started to think. Not about pop music or consumerism – or Madonna’s knack for consistently hitting the zeitgeist – but about time. In particular, the value of time.

Event technology
‘Class doesn’t shout’: Why clever tech creates more engagement

One of the greatest con men in American history, George Parker, notorious for selling property he didn’t actually own, such as The Brooklyn Bridge, Madison Square Garden and the Statue of Liberty, once said, “The only people who care about advertising are the people in advertising.”

Workplace
Why memory is the future of business: The neuroscience behind clever content

This bookshelf can only hold a certain number of books. When the bookshelf is at capacity with one row of books, we might try stacking more books on top and creating a second row.

Design
To succeed as a presenter, you must think like a designer

According to Slide:ology ‘the art and science of creating great presentations’ – written by Nancy Duarte, Principal of Duarte Design (a great book, I recommend you read it), the firm that created the presentation for Al Gore’s Oscar-winning film, An Inconvenient Truth the time estimated for developing a presentation is as follows.

Workplace
Daily Ritual: The Stand-Up Meeting

Stand-Up or Daily Scrum meetings first up in the morning are an awesome way to share achievements, set goals and commitments for the day, share roadblocks, ask for help and stretch the legs before you disappear back to your desk and into your inbox.

Workplace
Is your production schedule making you more stressed?

I know that the title of this post might raise a few eyebrows.

Design
Strictly Not Ballroom: The Reimagined Event Space

In his 2008, best-selling, pop-philosophy book Outliers, Malcolm Gladwell introduced his readers to the “10,000-hour rule”.